Praise for The Formula
'It's rare that a book about success turns out to be such a page-turner. File The Formula away with Freakonomics or Outliers' GeekWire
'A fascinating new book' Bloomberg Businessweek
'A fun, fast, first-hand account of efforts to use big data to pull back the curtain on our collective dynamics. The Formula offers a rich tour of research on how relatively simple feedback forces channel our lives in surprising and counter-intuitive ways' Nature
'If you are currently at the top of your field, but you want to knock everyone else off the mountain, Barabási will tell you how. And if you're not quite there yet, these laws might give you something to think about on the way up' Lifehacker
Inhaltsverzeichnis
Introduction - Introduction: Success Isn't About You. It's About Us. Chapter - 1: The Red Baron and the Forgotten Ace Section - The First Law: Performance drives success, but when performance can't be measured, networks drive success. Chapter - 2: Grand Slams and College Diplomas Chapter - 3: The $2 Million Urinal Section - The Second Law: Performance is bounded, but success is unbounded. Chapter - 4: How Much Is a Bottle of Wine Worth? Chapter - 5: Superstars and Power Laws Section - The Third Law: Previous success x fitness = future success. Chapter - 6: Exploding Kittens and Sock Puppets Chapter - 7: The Ear of the Beholder Section - The Fourth Law: While team success requires diversity and balance, a single individual will receive credit for the group's achievements. Chapter - 8: Kind of Conventional, Kind of Innovative, Kind of Blue Chapter - 9: The Algorithm That Found the Overlooked Scientist Section - The Fifth Law: With persistence success can come at any time. Chapter - 10: Einstein's Error